The Buzz: KnowledgeVision in the News
What the press and bloggers have been writing recently about KnowledgeVision and its products:
Complete Control: KnowledgeVision Redefines Online Presentation Video - Streaming Media Producer (February 22, 2012) – Steve Nathans-Kelly covers how marketers and trainers are using KnowledgeVision’s flexible online presentation platform to meet the challenge of making conference, meeting, educational, training, and sales presentations compelling and monetizable. You can use KnowledgeVision to combine video and PowerPoint with chapter-based navigation to enhance the viewer’s online experience. The result is a more watchable and effective web video style that may recast presentations for the online video world.
How Content Marketers Can Reinvent the Webinar for 2012 - Content Marketing Institute (January 13, 2012) – KnowledgeVision CEO and Founder Michael Kolowich is on a mission to revitalize, reinvent, and replace the tired old webinar format. The traditional webinar is used by a majority of B2B marketers, but if you’ve been watching the trend lines over a long time you know that sign-up and attendance rates are declining. It’s time to re-think the webinar for a modern world, by ‘flipping’ the webinar with on-demand video, by communicating with viewers through interactive engagement tools, and by continuing to innovate and improve your content.
KnowledgeVision backers add $2M to Series A round – Mass High Tech (January 4, 2012) – KnowledgeVision Systems Inc. has closed on a second $2 million tranche of its Series A round, led by GrandBanks Capital. The company said that the new funds would go toward strengthening “its position as the world’s most powerful online presentation platform,” and to expand efforts to develop markets globally. In particular, the company will work on “new content applications in the social and mobile space,” according to CEO Michael Kolowich.
Annotate your Presentations with Video – ZDNet Small Business (December 21, 2011) – Heather Clancy investigates how well KnowledgeVision’s free video presentation tool Knovio lets small businesses add video commentary to a PowerPoint presentation, without requiring professional production expertise. “Knovio helps small businesses leave their presentations as sort of a calling card on their Web sites,” to explain the company’s value proposition or share presentations on social networks.
What to Do When the Appetite for Online Video Grows Faster than the budget - Business Video Today (November 3, 2011) - Steve Vonder Haar interviews KnowledgeVision CEO Michael Kolowich and concludes, “Video really is a great, engaging communications venue. And at KnowledgeVision, you’re doing the hard work to build technology and a platform to let executives merge video with other data types to provide a much richer, more interactive and engaging experience.”
Audio-Narrated Slides Are So 2008: Use Video with KnowledgeVision – Business Insider (October 5, 2011) – “KnowledgeVision is an online presentation platform that offers more than video, but flexible templates and the ability to incorporate audio and Powerpoint into your final product as well. KnowledgeVision also supports on-demand and live presentations as well, so your presentation or video can be shot live as part of a webinar or be available for people to access anytime, anywhere.”
KVStudio: A Conversation with Michael Kolowich – Indezine (September 28, 2011) – KnowledgeVision “has developed enterprise-grade tools for creating, managing, and distributing synchronized interactive online video presentations for communications, marketing, training, and sales professionals.”
KnowledgeVision Helps You Make the Most Out of Your Online Presentations – Bostinnovation (September 15, 2011) – The KnowledgeVision team has “built a set of tools that any business can and should take advantage of. The ability to convey information in a dynamic fashion in a way that KnowledgeVision sets out to do will help clarify your message, help with sales, lead-generations and your overall brand.”
Dreamforce 2011: 8 New Cloud, Social, Mobile Products To See – CRN (August 29, 2011) – “Instead of being met with a static form to capture visitor contact information, Talking Landing Pages give potential sales leads a video-enhanced, multimedia experience.”
Knovio Reinvents the PowerPoint Presentation – Beyond Search (July 28, 2011) – “It’s a good idea: you can include your verbal and gestural input without having to schedule a meeting. Also, anything to liven up Power Point has to be progress, right?”
Knovio Makes Creating and Audio/Visual Web Presentation Easy as Pie – Larry Ferlazzo’s Websites of the Day (July 2, 2011) – “Knovio might end up being one of the best Web 2.0 applications of the year.”
Innovations in Video Content Marketing – DemandGen Report Interview by Editor Andrew Gaffney (June 27, 2011) – “KnowledgeVision is interesting because it does bring in traditional things like PowerPoint and integrates them with video and other content elements…and it gives the viewer more power because of the navigational capability.”
KnowledgeVision – Interactive Video Lead Generation Tool – DemandGen Report (May 4, 2011) – “KnowledgeVision is built from the ground up for a video-centric, cloud computing world, which assures customers a rich interactive experience as well as high scalability and availability. KnowledgeVision offers much greater functionality and flexibility at a significantly lower cost than more limited competitive solutions.”
Future of Digital Video: Interview with Michael Kolowich of Knowledgevision – Emerging Media Research Council (March 17, 2011) – “Michael Kolowich — online video pioneer — is on a mission to rid the web of ‘the disembodied voice narrating PowerPoint.’”
Putting the Personality Back into Online Presentations – Indezine (March 12, 2011) – “Both narrated presentations and fully-synchronized video presentations have a place in a company’s communications portfolio at every level – from the corporate communications and training departments to product managers and sales reps. And now that both capabilities can be found in a single flexible tool, there’s no reason not to spread that capability widely in an organization.”
Beyond PowerPoint – Better Communications Results (March 8, 2011) – “What gives KnowledgeVision ‘wow’ power . . . is its ability to have your audience focus on the key element — the slides, the video, the handout material, etc., — when you wish them to. They see them all, but the ‘focus’ of control (pardon the pun, a play on ‘locus of control’) is in your hands.”
KnowledgeVision Raises $2MM Series A Round – Boston Business Journal (January 5, 2011) – “30 million people a day are giving powerpoint presentations – 21,000 a minute,” said CEO and co-founder Michael Kolowich. “It’s awful because most people have to sit through the entire presentation and they don’t have any control over it.”
KnowledgeVision Finds $2MM – Xconomy (January 5, 2011) – “The company, which was founded in early 2010, will use the funding to expand its software and services and enter new markets worldwide.”